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For Primary Care

Close behavioral health gaps without adding clinical burden.

Nudge helps primary care teams screen for behavioral health concerns, follow up between visits, and track patient progress, all without hiring a specialist.

Challenge

Primary care is the front door for behavioral health

Most patients with behavioral health needs first present in primary care. But PCPs have limited time, limited training in mental health interventions, and almost no way to follow up between visits.

The result is screening without follow-through. A PHQ-9 flags moderate depression, the patient is referred to a specialist they never see, and the PCP has no visibility into what happens next. Collaborative care models have proven ROI, but they require structured between-visit engagement most practices cannot sustain manually.

48%

Adults with mental illness receive no treatment

Among 61.5 million U.S. adults with any mental illness, 48% did not receive any mental health treatment in the past year.

SAMHSA NSDUH, 2024
43%

Physicians experiencing burnout symptoms

43.2% of physicians reported at least one burnout symptom in 2024. Those with insufficient documentation time are 2.8x more likely to burn out.

AMA / Mayo Clinic Proceedings, 2024
2:1

Hours on paperwork per hour of patient care

Clinicians spend approximately 2 hours on electronic documentation and clerical tasks for every 1 hour of direct patient care.

Annals of Internal Medicine, 2023
Solution

How Nudge works for primary care

Structured behavioral health follow-up that runs alongside your existing care model.

Automated screening follow-up

When a PHQ-9 or GAD-7 flags a concern, Nudge starts a follow-up workflow automatically. No manual outreach required.

Medication monitoring

Track medication adherence, side effects, and mood changes between visits with brief, patient-friendly check-ins.

Symptom trend tracking

Longitudinal symptom data feeds into your dashboard. See whether patients are improving, stable, or declining.

RTM & BHI billing

Automated eligibility tracking for RTM and Behavioral Health Integration codes. Monthly billing reports ready to submit.

Integrated into primary care workflows

From screening to follow-up to billing. Nudge handles the between-visit layer so your team can focus on in-office care.

Screening

From flag to follow-up in minutes

PHQ-9, GAD-7, and custom screening results trigger automated workflows. Patients receive structured follow-up starting the same day, with branching based on severity.

Workflow that starts when a form is submitted and branches on the response
Monitoring

Track what matters between visits

Brief weekly check-ins track mood, medication adherence, and functional status. Trends are classified automatically as improving, stable, or declining.

Patient overview with an improving trend and symptom charts over time
Dashboard

Your behavioral health command center

See all patients with active behavioral health workflows at a glance. Filter by risk level, engagement status, and billing eligibility.

Dashboard listing every patient with review minutes, interactions and monitoring days
ROI

The economics of collaborative care

Integrating behavioral health into primary care isn't just better medicine. It's better business. Structured follow-up reduces ED visits, hospitalizations, and total cost of care.

6:1

Return on collaborative care investment

Collaborative care models integrating behavioral health save approximately $6 for every $1 invested, with 11% fewer hospital admissions and 23% fewer ED visits.

JAMA Network Open, 2025
1.9x

Employer behavioral health ROI

Every $100 invested in employer-sponsored behavioral health programs was associated with a $190 reduction in medical claims costs in the first program year.

JAMA Network Open, 2025
$528B

Annual cost of medication non-adherence

Morbidity and mortality from poor medication adherence costs the U.S. healthcare system an estimated $528.4 billion annually in avoidable hospitalizations and preventable deaths.

Annals of Pharmacotherapy, 2023
Workflow

A typical patient journey

From screening to ongoing monitoring. Automated, documented, and billable.

Step 1

Screen

Patient completes PHQ-9 or GAD-7 during a routine visit. Score triggers the appropriate follow-up workflow.

Step 2

Enroll

Patient opts into between-visit monitoring via SMS, email, or web portal. Consent is documented automatically.

Step 3

Monitor

Weekly check-ins track mood, medication adherence, and functional status. Branching logic adapts based on responses.

Step 4

Alert

Declining trends or risk flags surface automatically in the provider dashboard. No alert fatigue from low-value notifications.

Step 5

Review & Bill

Structured review forms document clinical time. Eligibility for RTM and BHI codes is tracked automatically.

Compliance

Built for regulated environments

Primary care practices face overlapping compliance requirements. Nudge is designed to support documentation, consent, and audit requirements from day one.

"The fact that everything is logged, opt-outs are instant, and each therapist only sees their own caseload made compliance conversations with partners straightforward."
Anthony Como
Anthony Como

Founder, KuduCare

Documented consent

Patients provide consent before enrollment with clear records of what they agreed to and when.

Full audit trail

Every interaction, opt-in, opt-out, and data access event is logged with timestamps.

Provider-scoped access

Each provider sees only their assigned patients. Role-based permissions enforced at the API level.

HIPAA-aligned architecture

Data handling, access controls, and multi-channel delivery designed around HIPAA minimum necessary standards.

Instant opt-out

Patients can unsubscribe at any time. Workflows pause automatically and the event is recorded.

Outcomes

Expected outcomes

Close care gaps

Follow through on behavioral health screenings with structured, automated support.

Reduce ED visits

Catch deterioration early through between-visit monitoring instead of crisis response.

Support medication adherence

Brief check-ins surface side effects and missed doses before they become problems.

Generate new revenue

RTM and BHI billing for between-visit monitoring and collaborative care.

"We went from chasing patients with phone calls to having every patient get the same quality of follow-up without anyone on the team touching it."
Anthony Como
Anthony Como

Founder, KuduCare

Anthony Como company logo

See how Nudge works for primary care

Book a walkthrough and we'll show you how Nudge integrates behavioral health follow-up into your practice without adding clinical burden.

Get in touch