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Custom Branding

Your brand, from first link to last screen

Customize colors, logos, backgrounds, and AI agent identity so every patient interaction feels like it comes from your practice.

Problem

Third-party tools erode patient trust

When patients receive a check-in from an unfamiliar brand, they hesitate. Generic-looking tools feel disconnected from the care relationship. Patients are more likely to engage with something that looks and feels like it comes from the provider they already trust.

Nudge's theme engine puts your brand on every surface. Patients see your name, your colors, and your logo from the moment they tap a link to the moment they finish.

Every touchpoint, fully branded

One theme configuration applies across Nudges, workflows, the patient portal, login screens, enrollment forms, and AI chat.

Brand Colors

One color, a full palette generated automatically

Pick your brand color and Nudge generates a complete 9-shade palette. Buttons, links, selected states, and accents all adapt automatically. Add a custom button text color for contrast.

One color, a full palette generated automatically
Logos

Your logo on every screen

Upload standard and rounded logo variants. They appear on login pages, the patient portal, Nudge headers, and email notifications. Patients always see your identity, not ours.

Your logo on every screen
Backgrounds

Custom imagery for login, registration, and enrollment

Set unique background images for login, registration, and enrollment form pages. First impressions carry your brand from the very first interaction.

Custom imagery for login, registration, and enrollment
AI Agent

Name and face your AI support companion

Give the AI chat agent a custom name and avatar that matches your practice. Patients interact with a branded assistant, not a generic chatbot.

Name and face your AI support companion
Multi-Theme

Different brands for different programs

Create multiple themes per workspace and assign them to specific workflows. A research study can look different from a clinical program, all within the same account.

Different brands for different programs
"Our patients have no idea they are using a third-party tool. Everything looks like KuduCare. That consistency builds trust in a way that matters for behavioral health."
Anthony Como

Founder, KuduCare

Anthony Como company logo
Anthony Como

See your brand on Nudge

Book a walkthrough and we'll show you how your practice identity comes to life across the platform.

Get in touch